How to setup an ecommerce website
If you are trying to make it big in the e-commerce industry, it is important that you have a website set up for your business, big or small, which serves as a portal for the customers to access the various products you provide, promoting growth and making the scope of your business widespread. Here are a few simple steps which will help you set up an e-commerce site.
Setting up a website:
Most of the new start-up businesses consists of few employees and with only a few products in mind. If you have someone from your small start-up business such as your current employees who can work on creating a very basic website, that can serve as a blessing in disguise. Otherwise you can always go for a professional service for this step which can guarantee you a more personalized out-of-the -box design. Going by the numbers, it will cost you a few hundred dollars for monthly maintenance of the site along with the required software but this depends on your needs and how big or small your website is. In some cases, monthly maintenance could only cost you $100 to $150.
Decide the payment getaway:
A payment getaway refers to the medium by which the amount paid by the customer on purchasing something is debited from their account and transferred into yours. There are various types of payment getaways available out of which the most common are PayPal and Authorize.net. Some sites incorporate both of these methods for customer convenience as some people may be from a country where PayPal is not available while some may refuse to use credit cards for payment. A merchant account can solve your problems in this case.
Shopping cart is a plug-in feature in e-commerce sites which is used by customers to select items they’d eventually buy. If you are using WordPress to set up your website, you can select from the various software cart plug-ins available, depending upon the kind of transaction option and payment getaway you use. Certain web hosts offer free shopping cart services which you might want to check out. Make sure your shopping cart plug-in is attractive and has the ability to catch the customer’s eye.